GZA webinar: The real cost of doing business in Switzerland

GZA webinar: The real cost of doing business in Switzerland

Switzerland is one of the most successful economies globally. It tops many international rankings in terms of innovation capacity, talent attraction, life satisfaction, political stability, productivity and competitiveness. Switzerland also features one of the most efficient financial systems in the world. These factors add to the attractiveness of the country for foreign multinationals, which have been numerous in choosing the nation in the middle of Europe as a location for research and development, manufacturing, marketing and sales, and supply chain operations.
However, Switzerland has a reputation for being an expensive country. Why then do multinationals such as Biogen or ABB choose Switzerland as a base for their operations? Why, after the merger between the French cement giant Lafarge and Swiss Holcim, was Switzerland chosen as the home of the new entity?

Join our webinar on September 18 at 12 pm EDT (9 am PDT / 6 pm CEST) to learn about the real cost of doing business in Switzerland from Pascal Buehler and Stephan Zwicky from the Swiss Tax Desk of PricewaterhouseCoopers in New York, and Brandon Cohen, Co-Founder at Toolbox4HR Switzerland AG.

Here’s what you will learn:

  • The real cost of doing business in Switzerland including taxation, labor laws, social security and other cost factors
  • International comparison of the cost of doing business


Pascal Bueher, PwC  

Pascal Buehler
Partner, PwC, Swiss Tax Desk New York

Pascal has more than 18 years experience in international tax consulting and planning for Swiss and foreign multinational groups as well as private equity funds. Pascal has worked with a number of multinational groups in a variety of industries including consultancy work in areas such as cross border acquisitions, reorganizations, mergers, value chain transformation, implementation of tax-efficient structures, Finance and IP planning as well as other general corporate tax and legal matters. Pascal is a Swiss Certified Tax Expert and holds a Master of Arts in Law from the University of Zurich, Switzerland.

Stephan Zwicky, PwC



Stephan Zwicky
Manager, PwC, Swiss Tax Desk New York

Stephan has seven years of experience in Swiss and international tax and has been advising multinational corporations across a variety of industry sectors including trading, oil and gas services, energy, industrial goods, chemical, technology and media, on a variety of international and Swiss tax matters. Stephan mainly worked on US multinationals investing into Switzerland, as well as Swiss corporates of all sizes investing and expanding into the US and overseas. His focus is in particular on international tax structuring, cross-border planning, financing and debt structuring, pre-deal restructuring and post deal integration.

Brandon Cohen, Dfinity  

Brandon Cohen
Co-Founder Toolbox4HR Switzerland AG

For 20+ years, American Brandon Cohen has been helping high-growth high-tech companies scale. He came to Zurich on a two-year assignment with Google in 2007 and has been here ever since. He held multiple staffing leadership roles at Google for over 11 years in New York City and Zurich focusing on technical talent acquisition, was the VP of People at an internal tech start-up for Schibsted Media Group, and is a co-founder of Toolbox4HR Switzerland AG, a boutique consultancy for helping high-end tech companies to scale their people processes and organizations across Europe.


Lukas Sieber
Lukas Sieber
Executive Director USA
Debora Berger
Debora Berger
U.S. Marketing Director

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